SHARP STRATEGIES

With 10+ years of experience in digital marketing and communications, we understand the relevance of having an online presence that is aligned with the brand, the target audience and the channel. With the rise of micro-influencer marketing, podcasts and video content, it is key to understand the brand’s audience and interests, to first create a strategy, and then build a plan that comprehends beyond the trends mentioned before.

At Pigmento, we want to support brands in the wellness industry to take their message to potential customers, connect with them and convert them, through effective communications tactics that follow the strategy.

In our Sharp Strategies service, we first work as observers and analysts to understand the current environment and issues, as well as the desired goals. We then build a strategy and set-it up for proper execution, including metrics and insights.